NYU – New Presence Journalism Intern The manipulation of bias is a local problem that operates on a global scale. Nowhere is this more evident than in media. The role of traditional media is to provide the public with factual information as well as individual opinion. While bias is inherent to any opinion, corrupt politicians and corporate giants strategically use bias to manipulate public perception, often causing progress to stagnate. The first point regarding bias is to look at its source. Single author sources may project individual and personal perceptions; such bias may in fact be productive, as it provides a platform for dialogue and creates the room for new ideas. Bias on a societal scale may not be willing